Happy Halloween everyone. We whipped up a fun app for everyone just in time for the holiday. Hopefully you’ll enjoy using it year round. Please check out our latest creation — They’re Ugly!. Enjoy. P.S. For anyone with long dead flowers in their They’re Beautiful! greenhouse, you may want to go check them out. We [...]

It’s no secret that a lot of designers use mood boards as a way of kicking off the creative process. What’s a mood board, you ask? It’s a collage of colors, typography, and images that together, helps to inspire a personality/theme/experience. But don’t be fooled into thinking it’s merely a decorating exercise. There are elements [...]

“Americans value free time over money.”

Just in time for Valentine’s day we brought our virtual bouquet of roses out of retirement. Head over to They’re Beautiful! for a vase chock full of roses for your valentine. (Depending on who your valentine is, we recommend pairing them with real ones. ).

As the seasons change, it’s time to refresh the inventory at our small flower shop — They’re Beautiful! We’re proud to announce an updated version of They’re Beautiful! for your enjoyment. It has a modest dose of new hotness: There’s a whole slew of new bouquets — even more gorgeous than the last batch. (Yes, [...]

As the lead flower harvester for the “florists” at They’re Beautiful!, I thought I’d share with you how the flowers were made. To get some basic understanding of what it’s like to be a florist, I spent half a day job-shadowing Nisha Kelem, owner of Seattle’s Fleurish. We met early one weekday at the wholesale [...]

From Uncov: You send a bouquet of virtual flowers to someone The other person must log in every few days and “water” their bouquet Otherwise it dies ??? You get laid

What an exciting last couple of days we’ve had here at Jackson Fish HQ. While it’s only a small first step in terms of the experiences we want to develop, we’ve been lucky to get a very fun reception for They’re Beautiful! First and foremost we wanted to thank everyone who’s checked it out, given [...]

You may have noticed that the crane has left and there’s a new store open for business on the street at the top of this page. Over the past couple of months, we’ve been steadily crafting our first Jackson Fish “Experience”. This first humble offering is They’re Beautiful! – Gorgeous, Free, One-of-a-Kind Flowers. It’s our [...]