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	<title>Comments on: Advertisers as Software Developers</title>
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	<link>http://www.jacksonfish.com/blog/2007/01/29/advertisers-as-software-developers/</link>
	<description>Handmade Software Experiences</description>
	<pubDate>Sat, 05 Jul 2008 01:16:58 +0000</pubDate>
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		<title>By: Brian Smith</title>
		<link>http://www.jacksonfish.com/blog/2007/01/29/advertisers-as-software-developers/#comment-682</link>
		<dc:creator>Brian Smith</dc:creator>
		<pubDate>Mon, 26 Feb 2007 02:00:23 +0000</pubDate>
		<guid isPermaLink="false">http://www.jacksonfish.com/blog/2007/01/29/advertisers-as-software-developers/#comment-682</guid>
		<description>Another for benefit for Vancity, being that it is a democratically owned and governed credit union, is the encouragement, even dialogue between members.  I wanted to tie in the video piece so started videosonvancity.ning.com</description>
		<content:encoded><![CDATA[<p>Another for benefit for Vancity, being that it is a democratically owned and governed credit union, is the encouragement, even dialogue between members.  I wanted to tie in the video piece so started videosonvancity.ning.com</p>
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		<title>By: Brian Smith</title>
		<link>http://www.jacksonfish.com/blog/2007/01/29/advertisers-as-software-developers/#comment-681</link>
		<dc:creator>Brian Smith</dc:creator>
		<pubDate>Mon, 26 Feb 2007 01:59:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.jacksonfish.com/blog/2007/01/29/advertisers-as-software-developers/#comment-681</guid>
		<description>Being that Vancity is a credit union - i.e. democratically owned and governed - it also benefits its members through this type of initiative via facilitating dialogue in general. I am pleased with this as one member, I was wanted to tie in the use of youtube and other video services to the dialogue on what vancity have started so i created Videos on Vancity .</description>
		<content:encoded><![CDATA[<p>Being that Vancity is a credit union - i.e. democratically owned and governed - it also benefits its members through this type of initiative via facilitating dialogue in general. I am pleased with this as one member, I was wanted to tie in the use of youtube and other video services to the dialogue on what vancity have started so i created Videos on Vancity .</p>
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		<title>By: Jackson Fish Market &#187; Echoes</title>
		<link>http://www.jacksonfish.com/blog/2007/01/29/advertisers-as-software-developers/#comment-438</link>
		<dc:creator>Jackson Fish Market &#187; Echoes</dc:creator>
		<pubDate>Wed, 31 Jan 2007 21:03:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.jacksonfish.com/blog/2007/01/29/advertisers-as-software-developers/#comment-438</guid>
		<description>[...] We can only hope to follow in their footsteps. Rob from Social Signal posted his reaction to our discussion of their work. When I referred to VanCity in my post, it was really Social Signal putting the site [...]</description>
		<content:encoded><![CDATA[<p>[...] We can only hope to follow in their footsteps. Rob from Social Signal posted his reaction to our discussion of their work. When I referred to VanCity in my post, it was really Social Signal putting the site [...]</p>
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		<title>By: Josh Petersen</title>
		<link>http://www.jacksonfish.com/blog/2007/01/29/advertisers-as-software-developers/#comment-434</link>
		<dc:creator>Josh Petersen</dc:creator>
		<pubDate>Tue, 30 Jan 2007 19:05:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.jacksonfish.com/blog/2007/01/29/advertisers-as-software-developers/#comment-434</guid>
		<description>Another big difference between these two sites is how they handled things with our site, 43 Things,  (which both of them were clearly riffing on).  

Van City got in touch and asked if we would like to work on the project.  When we declined, we put them in touch with some pals in Vancouver -- and when the site launched -- they got in touch, gave us credit for inspiration on thier site and in their press release.  First class all around.

Lincoln also got in touch, but were never clear with us about what they were looking to do with 43 Things.  Then we never heard back.  I don't see anything on their site that gives any credit for their source of inspiration. Low class all around.

When advertisers rip-off the look, feel, or concept of someone elses software, they would do well to think about how it will reflect on their brand.  Van City did it well, Lincoln, in my mind joins the copy cats at the cereal company &lt;a href="http://www.flickr.com/photos/carrick/217933145/" rel="nofollow"&gt;Kashi &lt;/a&gt;and the Polish division of &lt;a href="http://www.coke.pl/UdaSie/" rel="nofollow"&gt;Coke&lt;/a&gt; who lifted an idea without giving any credit.</description>
		<content:encoded><![CDATA[<p>Another big difference between these two sites is how they handled things with our site, 43 Things,  (which both of them were clearly riffing on).  </p>
<p>Van City got in touch and asked if we would like to work on the project.  When we declined, we put them in touch with some pals in Vancouver &#8212; and when the site launched &#8212; they got in touch, gave us credit for inspiration on thier site and in their press release.  First class all around.</p>
<p>Lincoln also got in touch, but were never clear with us about what they were looking to do with 43 Things.  Then we never heard back.  I don&#8217;t see anything on their site that gives any credit for their source of inspiration. Low class all around.</p>
<p>When advertisers rip-off the look, feel, or concept of someone elses software, they would do well to think about how it will reflect on their brand.  Van City did it well, Lincoln, in my mind joins the copy cats at the cereal company <a href="http://www.flickr.com/photos/carrick/217933145/" rel="nofollow">Kashi </a>and the Polish division of <a href="http://www.coke.pl/UdaSie/" rel="nofollow">Coke</a> who lifted an idea without giving any credit.</p>
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